Academic Engagement (Representative) |
Publications |
[1] Miao Miao, Dinkneh Gebre Borojo, Yushi Jiang, et al. The impacts of Chinese FDI on Domestic Investment and Economic Growth for Africa. Cogent Business&Management, 2021, 8(1): 1886472. [2] Qiang Yang, Yuanjian Zhou, Yushi Jiang, et al. How to Overcome Online Banner Blindness? A Study on the Effects of Creativity. Journal of Research in Interactive Marketing, 2021, 15(2): 223-242. [3] Yushi Jiang, Khan M I, Zaman S I, et al. Financial Development and Trade in Services: Perspective from Emerging Markets of Asia, South and Central America and Africa. International Journal of Finance&Economics, 2021, 26(3): 3306-3320. [4] Yushi Jiang, Khaskheli A, Raza S A, et al. Threshold Non-linear Relationship Between Globalization, Renewable Energy Consumption, and Environmental Degradation: Evidence from Smooth Transition Models. Environmental Science and Pollution Research, 2021, 28(11): 13323-13339. [5] Li Wei, Jiang Yushi, Cao Xiangye, et al. Research on the Influence of Negative Anthropomorphic Message Framing on Residents Environmental Behavior. Soft Science, 2021, 35(02): 123-128. [6] Miao Miao, Ma Chenya, Jiang Yushi. The Effects of Different Types of Images on Tourists' Attitudes toward Heritage Tourism Advertising. Journal of Tourism, 2021, 36(10): 74-84. [7] Song Hongjuan, Jiang Yushi, Li Wei. Dynamic Price Affect Under Knightian Uncertainty: An Event-related Potential Study. Management Science, 2021, 34(01): 17. [8] Wang Yedi, Zhou Xue, Jiang Yushi. The Influence of Push and Pull Factors Configuration Effect on Privacy Disclosure Behavior of Internet Users. Chinese Journal of Management, 2021, 18(03): 426-433. [9] Yang Qiang, Jiang Yushi, Zhou Xue, et al. How Long Will E-business Content Stay in WeChat Moments——A Study on the Impact of Identity and Economic Rewards on Social Media Users' Sharing Willingness and Sharing Time. Nankai Management Review, 2021, 24(03): 16-29. [10] Abbas Naqvi M H, Yushi Jiang, Miao Miao, et al. The Effect of Social Influence, Trust, and Entertainment Value on Social Media Use: Evidence from Pakistan. Cogent Business&Management, 2020, 7(1): 1723825. [11] Borojo D G, Yushi Jiang. The Impacts of Institutional Quality and Business Environment on Chinese Foreign Direct Investment Flow to African Countries. Ekonomska Istraživanja, 2020, 33(1): 26-45. [12] Khaskheli A, Yushi Jiang, Raza S A, et al. Do CSR Activities Increase Organizational Citizenship Behavior Among Employees? Mediating Role of Affective Commitment and Job Satisfaction. Corporate Social Responsibility and Environmental Management, 2020, 27(6): 2941-2955. [13] Miao Miao, Qiaoqi Lang, Borojo D G, Yushi Jiang, Xiaoyun Zhang. The Impacts of Chinese FDI and China–Africa Trade on Economic Growth of African Countries: The Role of Institutional Quality. Economies, 2020, 8(3): 53. [14] Miao Miao, Yushi Jiang, Borojo D G. The Impacts of China–Africa Economic Relation on Factor Productivity of African Countries. Economies, 2020, 8(2): 47. [15] Naqvi M H A, Yushi Jiang, Miao Miao, et al. Linking Biopsychosocial Indicators with Financial Risk Tolerance and Satisfaction Through Macroeconomic Literacy: A Structural Equation Modeling Approach. Cogent Economics&Finance, 2020, 8(1): 1730079. [16] Qiang Yang, Jiale Huo, Jiang Li, Yushi Jiang. Research on the Influence of the COVID-19 Epidemic on Work Stress of Returning Workers in China: A Study Based on Empirical Analyses of Industrial Enterprises. Work, 2020, 67(1): 67-79. [17] Yushi Jiang, Naqvi M H, Abbas Naqvi M H. Psychological Predictors of Facebook Use: A Literature Review. International Journal of Management, Economics and Social Sciences (IJMESS), 2020, 9(2): 113-130. [18] Jiang Yushi, Dinkneh Gebre Borojo, Miao Miao, et al. The Driving Factors of Chinese Aid Allocation to African Countries. Cogent Business&Management, 2020, 7(1): 1812219. [19] Huo Jiale, Yan Qing, Jiang Yushi, et al. The Influences of Type of Fit on Information Sharing Intention in Cause-Related Marketing: Based on the Dual-process of Similarity. Journal of Information Systems, 2020, (02): 94-107. [20] Jiang Yushi, Wang Yedi. The Influence of Targeted Advertising Recommend Modes on Consumers' Attitude——The Mediating Role of Perceived Threat. Management Modernization, 2020, 40(01): 64-67. [21] Li Jiang, Jiang Yushi, Fan Chaoran, et al. Research on the Impact of Cross-border E-commerce Platform Perception on Consumers' Purchasing Intention: Based on UTAUT Model. Journal of Southwest Jiaotong University (Social Science Edition), 2020, 21(04): 135-143. [22] Li Jiang, Jiang Yushi, Wang Yedi, et al. Research on the Impact Mechanism of Corporate Social Responsibility on Consumer Brand Evaluation. Soft Science, 2020, 34(08): 19-24. [23] Yang Qiang, Huo Jiale, Wang Yedi, Jiang Yushi. Direct Expression or Indirect Transmission? Research on the Memory Effect of Metaphorical Banner Ads Based on Task and Content Consistency. Nankai Management Review, 2020, 23(05): 41-50+87. [24] Yang Qiang, Ning Di, Xi Yue, Jiang Yushi. Research on the Influence Mechanism of Online Motivation on Social Media Advertising Click Behavior. Journal of Information Systems, 2020, (01): 62-78. [25] Abid Hussain, Muhammad Safdar Sial, Sardar Muhammad Usman, Jinsoo Hwang, Yushi Jiang, Awaisra Shafiq. What Factors Affect Patient Satisfaction in Public Sector Hospitals: Evidence from An Emerging Economy. International Journal of Environmental Research and Public Health, 2019, 16(6): 994. [26] Hongjuan Song, Yushi Jiang. Dynamic Pricing Decisions by Potential Tourists Under Uncertainty: The Effects of Tourism Advertising. Tourism Economics, 2019, 25(2): 213-234. [27] M. A. Gulzar, Jacob Cherian, Jinsoo Hwang, Yushi Jiang, Muhammad Safdar Sial. The Impact of Board Gender Diversity and Foreign Institutional Investors on the Corporate Social Responsibility (Csr) Engagement of Chinese Listed Companies. Sustainability, 2019, 11(2): 307. [28] Mishal Naqvi, Shan Li, Yushi Jiang, et al. The Rise of Social Networking Sites: An Empirical Investigation Applying Demographic Differences and the Technology Acceptance Model. Asia Pacific Journal of Marketing and Logistics, 2019. [29] Wei Han, Yushi Jiang. Economic Validity Analysis of Housing Reverse Mortgages in China: The Perspective of the Financial Decisions of the Elderly. China Finance Review International, 2019, 9(4): 498-520. [30] Yushi Jiang, Borojo D G. The Impacts of Institutional Quality and Infrastructure on Overall and Intra-africa Trade. Economics, 2019, 13(1). [31] Yushi Jiang, Miao Miao, Tariq Jalees, et al. Analysis of the Moral Mechanism to Purchase Counterfeit Luxury Goods: Evidence from China. Asia Pacific Journal of Marketing and Logistics, 2019, 31(3): 647-669. [32] Yushi Jiang, Yifei Cai, Yi-Ting Peng, et al. Testing Hysteresis in Unemployment in G7 Countries Using Quantile Unit Root Test with Both Sharp Shifts and Smooth Breaks. Social Indicators Research, 2019, 142(3): 1211-1229. [33] Yushi Jiang. Research on the Best Visual Search Effect of Logo Elements in Internet Advertising Layout. Journal of Contemporary Marketing Science, 2019, 2(1): 23-33. [34] Jia Jia, Yang Qiang, Jiang Yushi. The Effect of Product Thumbnail Location on Consumer Attention and Memory in Product Pages. Industrial Engineering, 2019, 22(04): 40-48. [35] Jiang Yushi, Li Jiang. Research on Brand Sponsorship Effect Based on Matching Theory. Modern Management Science, 2019, (04): 103-105. [36] Jiang Yushi, Zhang Praseodymium, Li Jiang, et al. Coupling Research of Industrial System and Space System in Airport Economic Zone. Modern Management Science, 2019, (04): 6-8. [37] Li Jiang, Duan Hengxin, Liu Chun, Jiang Yushi. Research on the Influence of Platform Product Spokesperson on Consumers' Purchase Intention: Based on the Economic Angle of View. Journal of Information Systems, 2019, (02): 69-85. [38] Li Jiang, Yan Qing, Yang Qiang, Jiang Yushi. Research on the Impact of Digital Presentation on Consumer Purchase Intention in Slogan: Eye Movement Based Evidence. Journal of Marketing Science, 2019,15(04):52-70. [39] Li Wei, Jiang Yushi, Miao Miao, et al. The Influence of the Vividness of Anthropomorphic Advertisement on Consumer Product Attitude: Based on Different Visual Object Structures. Journal of Information Systems, 2019, (01): 68-88. [40] Li Wei, Yan Qing, Miao Miao, He Fan, Jiang Yushi. Image Congruence and Visual Object Structure of Anthropomorphic Advertisement——Eye Movement Research Based on Self-Construct. Journal of Marketing Science, 2019, 15(02): 116-131. [41] Miao Miao, Su Yuandong, Zhu Xi, Jiang Yushi, Zhang Hongyu. The Influence of Environmental Regulation on Corporate Technological Innovation——Based on the Test of Mediating Effect of Financing Constraints. Soft Science, 2019, 33(12): 100-107. [42] Miao Miao, Zhu Xi, Jiang Yushi, et al. Research on the Impact of Dependency Ratio on Insurance Density and Insurance Depth: Based on China's 2000～2016 Provincial Panel Data. Journal of Southwest Jiaotong University (Social Science Edition), 2019, 20(01): 96-106. [43] Song Hongjuan, Yang Qiang, Jiang Yushi. Review on Behavioral Price in Internet Marketing. Journal of Information Systems, 2019, (01): 122-149. [44] Xi Yue, Wang Yedi, Jiang Yushi, Miao Miao. The Study on the Effect of H5 Advertising on Consumers' Purchase Intention: Take WeChat Platform as an Example. Journal of Information Systems, 2019, (02): 53-68. [45] Xie Guangming, Jiang Yushi, Shi Chunlai. The Influence of E-WOM Dispersion on Purchase Intention: The Moderating Role of Endowment Effect. Journal of Management, 2019, 16(03): 425-438+455. [46] Yang Qiang, Huo Jiale, Jiang Yushi. Can Advertising Creativity Overcome Banner Blindness——Empirical Analysis Based on Eye Tracking Technology. Journal of Marketing Science, 2019, 15(04): 1-19. [47] Yang Qiang, Wang Yuling, Jiang Yushi, et al. Effect of Visual Salience on the Attention and Memory Effects of Banner Ads. Operations Research and Management, 2019, 28(06): 190-199. [48] Yang Qiang, Xie Qilian, Jiang Yushi. The Joint Effect of Visual Saliency, Task Type and Content Consistency on the Attention Effect of Online Advertising. Industrial Engineering and Management, 2019, 24(03): 180-187. [49] Yu Huajun, Teng Gu, Jiang Yushi, Miao Miao. An Empirical Study on the Performance Impact of External Incentives of University Teachers. Journal of Southwest Jiaotong University (Social Science Edition), 2019, 20(04): 11-21. [50] Zhang Min, Wu Shu, Peng Yuhong, Fan Lili, Jiang Yushi. Development and Test of Regional Branding Lock-in Effect Scale: The Golden Triangle of Chinese Liquor (Sichuan Liquor) as a Case Study. Nankai Management Review, 2019, 22(03): 112-121. [51] Hongjuan Song, Yushi Jiang. Consumers' Bayesian Learning Under Knightian Uncertainty: An Eye‐tracking Analysis. Journal of Consumer Behaviour, 2018, 17(6): 569-584. [52] Naqvi M H A, Yushi Jiang, Naqvi M H, Miao Miao, Changyong Liang, Shafaqat Mehmood. The Effect of Cultural Heritage Tourism on Tourist Word of Mouth: The Case of Lok Versa Festival, Pakistan. Sustainability, 2018, 10(7): 2391. [53] Naqvi M H A, Yushi Jiang, Naqvi M H, Miao Miao. The Effect of Cultural Heritage Tourism on Tourist Word of Mouth: The Case of Lok Versa Festival, Pakistan. Sustainability, 2018, 10(7): 2391. [54] Yushi Jiang, Chatterjee S. Storage Infrastructure and Agricultural Yield: Evidence from A Capital Investment Subsidy Scheme. Economics, 2018, 12(1). [55] Yushi Jiang, Luo Xiao, Tariq Jalees, et al. Moral and Ethical Antecedents of Attitude Toward Counterfeit Luxury Products: Evidence from Pakistan. Emerging Markets Finance and Trade, 2018, 54(15): 3519-3538. [56] Yushi Jiang, Naqvi M H A, Naqvi M H. Using Social Influence Processes and Psychological Factors to Measure Pervasive Adoption of Social Networking Sites: Evidence from Pakistan. Emerging Markets Finance and Trade, 2018, 54(15): 3485-3499. [57] Zaman, Jalees, Yushi Jiang, et al. Testing and Incorporating Additional Determinants of Ethics in Counterfeiting Luxury Research According to the Theory of Planned Behavior. Psihologija, 2018, 51:14-14. [58] Jiang Yushi, Li Wei. Urbanization, Urban-Rural Income Gap and Rural Poverty Alleviation: A Study Based on the Spatial Panel Data of the Central Plains Economic Zone. Modern Management Science, 2018, (07): 9-11. [59] Li Wei, He Fan, Jiang Yushi, Miao Miao. An Empirical Study of Consumer Preference Factors in WeChat Marketing. Management Modernization, 2018, 38(06): 79-82. [60] Luo Xiao, Jiang Yushi, Liu Yongzhong. Mobile Learning in Continuing Education Degree/Diploma Programs. China Distance Education, 2018, (06): 68-74. [61] Shi Jingfen, Chen Sijia, Gong Yong, Li Yuanfeng, Jiang Yushi, Hu Pei. Empirical Study of the Construction and Harmony Degree Evaluation of Influencing Factors Model of Doctor-patient Relationship. China Health Service Management, 2018, 35(04): 245-249+277. [62] Teng Gu, Yu Huajun, Jiang Yushi, Miao Miao. A Group Difference Study on the Motivation Structure Model of and the Motivation Effects on University Teachers. Journal of Southwest Jiaotong University (Social Science Edition), 2018, 19(05): 41-51. [63] Xie Guangming, Qiu Dongdong, Jiang Yushi. A Research on the E-WOM's Dispersive Coefficient of Variation from the Perspective of Endogeneity. Management Review, 2018, 30(04): 94-105. [64] Zhang Min, Jiang Yushi, Song Hongjuan. Qualitative Research on the Impact of Change in Administrative Division Name on Brand Affect: Based on the User generated Content. Journal of Information Systems, 2018, (01): 27-40. [65] Jia Jia, Wang Yiyu, Jiang Yushi, et al. The Exposure Effect of Creative Web-Ads—Evidence form Eye Tracking. Journal of Management, 2017, 14(08): 1219-1226. [66] Jiang Yushi. Attitudes of Online Behavior-targeted Advertising to Consumers an Empirical Study of Influence—with Privacy Concern as A Moderating Variable. Social Scientist, 2017, (01): 58-66. [67] Song Hongjuan, Jiang Yushi. Value Judgment of "One Belt One Road" Tourism Market. Development Research, 2017, (04): 149-155. [68] Song Hongjuan, Jiang Yushi. Dynamic Price Decision of First-time Tourism Consumers: The Induced Effect of Advertising. China Tourism Review, 2017, (02): 115-138. [69] Song Hongjuan, Liu Meng, Jiang Yushi. Factors Affecting on Personalized Online Advertising Avoidance of Consumers. Soft Science, 2017, 31(12): 108-111+117. [70] Wang Zhenhui, Shi Jingfen, Hu Pei, Jiang Yushi, Tian Jingzhi, Liu Huirong. Empirical Study on the Mechanism of Influence of Medical Care Intangibility on Doctor-Patient Communication. China Health Service Management, 2017, 34(10): 796-800. [71] Zhang Hongyu, Luo Xiao, Jiang Yushi, et al. The Influence of Visual Metaphor Advertising on Consumer Attention and Recognition. Management World, 2017(11): 184-185. |
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